The seminar entitled Nation Branding and Diplomacy organized by the Hellenic Institute of Cultural Diplomacy in co-organization with I.D.IS was successfully completed. The seminar focused on theoretical and practical aspects of Nation Branding. Specifically: what is Nation Branding? What is its relationship with Economic and Public Diplomacy? How do states use it to achieve their goals internationally? How is Nation Branding implemented in Greece and what are the prospects for implementing such a policy in the Balkans? How is such a policy conducted in a globalized world? How is marketing related to international relations and how is the image of states promoted through it? Trademark diplomacy. Improving communication in an intercultural environment.
- Nation branding and Economic Diplomacy.
- City Branding Diplomacy.
- “Ev zin”: the Greek example.
- Friendship and Nation Branding: The Greek advantage.
- “SUSTAINABLE”: A Greek proposal for a harmonious life.
- Improving communication in an intercultural environment
- Nation Branding as a pillar of rebirth and development of the country.
- Sustainable development goals and the brand name of Greek tourism: an alternative / experiential workshop.
- Ecclesiastical branding
- Public Diplomacy and Nation Branding.
- Agrotourism: The new rural diplomacy.
- Antikythera Mechanism: Branding from antiquity.
- A Greek startup on the world map of technology. New Entrepreneurship: The New Generation of Nation Branding.
- Griba Eleftheria, Dr., Executive of the Ministry of Tourism.
- Domba Margarita, Science Politician, Internationalist.
- Kavaliotis Apostolos, Dr., Archimandrite.
- Kalamaras Miltiadis, Economist-Environmentalist.
- Kapeleri Antonia, Dr. Philosophy and author.
- Mitsios Giannis, Political Scientist-Internationalist.
- Moussas Xenophon, Professor.
- Balomenos Konstantinos, Dr. International affairs.
- Andreas Papastamou, Diplomatic Economic Advisor to the Minister of Foreign Affairs.
- Potari Athena-Despina, Dr. Philosophy.
- Rossidis Zafeiris, Advisor to the First Ministry of Foreign Affairs.
- Tsakarestou Betty, Associate Professor.
- Tsardanidis Charalambos, Associate Professor.